Thursday, February 3, 2011

Three Concepts from Readings

One of the significant concepts I've learned from the reading is Rhetoric. When, where, and how something is used affects this. If you print fliers on an ordinary piece of paper, you are telling people to that they are disposable, and they are more likely to throw them away faster. If you stuck the same information onto a badge, you are indirectly telling them to keep the information and pin it to themselves to share with others.

When designing something you must always think of how it is going to be used. A stapler for example is straight so that we can evenly put pressure onto it when stapling something. Plugs in the wall are lower to the ground, because we know people would rather run wires behind a desk, or along the floor. No one would want to have a plug right next to where the light switch is. It is just way to messy. Doorknobs are the perfect height for the average sized human being to exert the most force to open the door efficiently.

I think another concept that has been brought up looking at how meaning changes throughout culture. Like colors. In China red is worn for a wedding and signifies love. In western society's red means danger or warning, like a stop sign. In western society white is worn for weddings. It symbolizes purity. In eastern societies however it is worn for funerals.

I think the concept of repetition is an interesting one. Like when there is no repetition, but then that is the repetition. You are repeating the fact that you are not repeating anything. However, I think in all designs, no matter when you create. You are repeating something. Whether it's color (even if it's black text) or something else on the page, I feel like most people will end up repeating some aspect of their design. It's not like one would write a paragraph with every word a different color in a different font in bold, italics, and regular.

1 comment:

Rich said...

Tarryn--Rhetoric is everything, ultimately. It is situation and audience. Starting with that in mind when you create any document design is the way to go. You might read up on usability studies, too, if you haven't already. I like your points here about culture and repetition, as well. It won't be long before we're all in positions where we're asked to design for international audiences routinely.